What is Page Rank? Everything you want to know about Google Search – Explained.

The Big Question: How google searches?

Wondering why other search engine can’t beat Google. Ever thought how google find your information in the web haystack. When you search some information/content/keyword on google it search into 25 billion different web pages/documents and returns with most appropriate one which you were looking and thats too within a fractions of second. Task is seems next to impossible but when google performs it seems a child play for it.Get find by the google easily is all thats we bloggers wants. We want if someone searches on google for information or contents or a particular keyword, and yes, if it is there on our website it should be visible on the very first search page. But do you feel it happened. Then what is the reason? A question arises in your mind as what is the criteria that google adopt in exhibiting relevant information from websites and display it as result? And how dose it rank websites for relevant information to be display on result page 1, 2, 3 and so on.

What is PageRank?

Google says “the heart of our software is PageRank. Google’s founders, Larry Page and Sergey Brin, invented PageRank and it is the basis on which Google works Google dose it wonderfully with an analysis algorithm. Google’s PageRank algorithm assesses the importance of web pages with the purpose of “measuring” its relative importance within the set.Google Defines PageRank;

PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page’s value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves “important” weigh more heavily and help to make other pages “important”.

Definition explained;

So its all depend on the importance of a web page, now the question arise how web pages get importance. The answer is; they get importance when some other web pages link them or refer them for particular information. Google consider this linking as a vote. And this vote decides the PageRank of a particular web page. The other significant factor is that how important that web page is which is giving back link or reference to a particular web page. In other words in order to rank some web page at high PageRank it is necessary that this web page is back link or refer by some other highly ranked or important WebPage.

In other words your web page will be Rank high if it has been back link, vote or refer by some other highly ranked web pages/websites.

Weighing of PageRank;

A PageRank weigh on a scale of 0 to 10 where as 0 is the lowest rank and 10 is the highest PageRank. 6 out of 10 PageRank means probability that a person likely to click on a link to arrive at a particular page is 6 out of 10 tryouts it can also be distributed in percentage, like in the given case it will be 60% .

If you want to more simply it you can say that; if someone searches for a particular keyword and your web page link appear on result page the probability that a person is likely to click your web page link is 6 out of 10. A PageRank is displayed by a Green Bar.

How you can know PageRank of your site?

Google Toolbar:

One method to know the PageRank of a particular web page is thru Google Toolbar. If you have installed a google Toolbar on your Internet explorer, it shows PageRank of every page you visit. Its a new feature added by google to its Toolbar

Through various Check PageRank Tools available:

If you haven’t installed google Toolbar with your IE, another method is to check PageRank with the help of various PageRank Tools available. I found CheckPageRank really exciting.

Dose every web page has a PageRank?

Google do this exercise of Page Ranking on quarterly basis, yet page rank of every web site / web page keep on changing on daily basis. So when you see a PageRank of a particular web page on your google toolbar its may be an obsolete value. When Google Rank any web page it shows in green bar.

Is High PageRank is everything: High Page Rank Obsession;

Some times webmasters seems to believe that they would be survive in money matter market if they don’t have a high PageRank assign by google. You may found certain SEOs (search-engine optimization) offer to sell high PageRank links to webmasters as links from higher-PR pages are believed to be more valuable. Buying and selling of high PR backlinks is bad in the eye of google, it has publicly warned webmasters that if they are or were discovered to be selling links for the purpose of conferring PageRank and reputation, their links will be devalued.

Google may slap you, penalize you or may be de-indexing you from its search engine if you may try this not so good method for raising your web pages PR.

How much we should care about our PageRank?

Well different people have different about it. Internet Business Coach from Australia Yaro Starak feels that rather then scratching our head on PageRank we must concentrate on various other thing. According to him the most important variables to worry about are:

1. Incoming links to your site.
2. The relevancy of the pages linking to your site and the PR of these pages.
3. The keywords that other sites use to link to your site.
4. The keywords on your website in particular in places like page titles & headlines.

On the other hand cash quests says you should care about a page rank because “People will pay for it”

My web site PageRank;

Well if you talk about my web site PR, you can see in the right corner of my site its been assign by google at 3 out of 10 and am quite happy about it. This blog is only two month old toddler. I believe its doing well. So keep visiting and make me a real Dot Com Guru one day.

Charms!!!
Shanker Bakshi

3 Responses to “What is Page Rank? Everything you want to know about Google Search – Explained.”

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   You are amazing, Shanker ha ha! I thought you’d want to be on TIME’s cover. I haven’t seen that mag in the list.
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